Social Media Management
We took fresh photos of their food and restaurant for our posts, researched their page's popularity peaks, posted with brand consistency, held giveaways, and overall made sure that their posts were quality made.
When we took over their social media, they had been at a standstill in growth for several years. Pictures of their food were being repeatedly used and there was no consistency or envisioned marketing strategy. We started managing their Facebook page, which had 2633 page likes on October 1st, 2019. Within a year, we were up to 4066, at a growth rate of 54% (1.7 per week) compared to the average growth rate of 15% (.64% per week).
When we began managing Deja vu's Instagram page, it was at only 200 followers. There were no native posts on Instagram, only the same posts designed for Facebook. We began intentionally posting natively to Instagram and began engaging with their audience by commenting and encouraging user generated photos. By the end of the year we had 800 followers.
We created them a completely new and fresh-looking website using their true brand elements. Their new website includes an online and downloadable version of their take-out menu, their story and achievements, and much more information that their old website lacked.
The Watershed was our first major project, and it was definitely a wonderful learning experience. They are a great organization with a powerful mission for Saskatchewan, and we were honoured to be able to work with them on rebranding and focusing on their organization!